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After the quality issues we had with some of the previous garments, quality and consistency were high on the checklist for a new supplier. Of course, we need to balance this with affordability which we tried hard to do.
The jersey you have ordered is a thick, technical winter jersey and a quick search on similar quality products elsewhere shows the price is not dissimilar. Don't forget we're getting completely unique, custom Swan Wheelers gear - it's not off the shelf stuff that every Wiggo, Froome or Cummings has 😀
At the end of the day whilst it's nice to have club kit - purchase of any item is not at all mandatory!
Hi , I have ordered a roubaix type top, a tad expensive at £74 I think. However thanks for your efforts Matt.